Portfolio

As a digital marketing professional, I pride myself on mastering several forms of written communication to deliver my clients’ messages to the right audience on the right platform. My expertise spans several disciplines, including:

• Web content/blog articles (300 to 3000 words)
• Daily, hyperlocal newsletters.
• Event transcriptions and summaries (often with a 24-hour turnaround).
• Social media videos.
• Podcast hosting.

Experience highlights:

• Drove 25% YoY traffic growth and 20+ monthly conversions through SEO and PPC campaigns in the senior living industry.
• Produced 1.5M+ impressions YoY by rebranding and optimizing web content for a national media company.
• Managed 10+ freelance writers and developed strategy-first content across healthcare, finance, eCommerce, and HVAC sectors.
• Created high-performing email, social, and landing page content for brands across luxury, law, finance, tech, home services, and more.
• Known for fast, accurate editing — from AP-style press releases to 130,000 word nonfiction manuscripts.

Please feel free to browse the samples below. If you’d like examples of my ghostwriting work for clients like Business.com, Business News Daily, Forbes, Entrepreneur, and more, I’d be happy to provide them upon request.

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Copywriting Samples By Client

A-Z Animals

• Discover 15 Cities That Start with A
• The 6 Countries with the Worst Air Pollution in the World
• Should You Vaccinate Your Chickens?
• 19 Deserted and Forgotten Towns in New York
• Discover When Hummingbirds Are Set to Flee Kentucky
• Discover the Molar Mass of Acetic Acid (CH3COOH) + Key Examples of This Compound
• The Largest Black Bear Ever Caught in Washington was a Forest Behemoth
• When Is Scallop Season in Florida? Timing and Bag Limits
• 30 Different Types of Beans: Taste Profiles and Best Uses!
• …and many more.

CO— By The U.S. Chamber of Commerce

• Risk Management Strategies for Small Businesses
• Short-Form or Long-Form Videos: Which Is Better for Engagement?
• CO— Strategy Studio: Doing Business with Big Businesses
• Editorial Calendars: How to Create Them and What to Include
• Why Creativity in the Workplace Is So Important
• What You Should Know About Entrepreneurial Burnout
• How to Protect Your IP: Guide for Artists and Creators
• Digital Marketing Trends for Businesses to Try in 2023
• …and many more.

BobVila.com

• If You See One Mouse, How Many Do You Have?
• Japanese Knotweed: How To Get Rid of The “Godzilla” Weed That’s a Threat To Your Plants
• Solved! Does Homeowners Insurance Cover Mold?
• How to Get Rid of Armadillos

Lightning Media Partners

• 4 B2B Companies That Got Content Marketing Right
• How to Measure Content Marketing Performance On Your Website
• The Essential Tech Stack for Digital Publishing Pros
• 4 Companies That Have Mastered Brand Storytelling
• How to Decide What Content to Create

Luna Station Quarterly

• Classic Gothic Tales & Their True Villain
• 5 Things We Can Learn From Reading Science Fiction and Fantasy
• Review: Kingdom of the Wicked (Kerri Maniscalco)
• 16 Motivating Reasons To Get You Out Of Your Writing Slump
• Three SFF Opening Lines and Why They’re Intriguing
• Three More SFF Opening Lines and *IF* They’re Intruiging
• Another Three SFF Opening Lines And Why They’re Intriguing
• SFF Opening Lines: Girl, Serpent, Thorn; Romanov; Wilder Girls
• Review: Folk of the Air Series (Holly Black)
• Review: Crown of Coral and Pearl (Mara Rutherford)
• Review: The Midnight Bargain (C.L. Polk)

Scribbler.com

• 5 Ways To Avoid Querying Too Early
• Scribbler’s Annual Icelandic Book Exchange
• A Scribbler’s Guide to Twitter Pitch Contests
• 5 Things I Learned Pitching An Agent Via Zoom
• The Writing Process, As Told by David Rose

Willow Valley Communities

• Will My Grandkids Like Willow Valley Communities?
• A Comprehensive Guide to Rightsizing in Retirement
• What’s The Real Cost Of Retiring To A Senior Living Community?
• 9 Ways To Make Your New Residence “Home”
• The Most Common Senior Living Questions We’re Asked

I’ve Been Quoted Here

• 2023 Digital Marketing Trends Report – SEO Thought Leadership Predictions
• Teaching Science Through Science Fiction
• How to Plan a Law Firm Retreat
• Six Tips For Running a Business With Your Spouse
• Snippets: The Last McNary – Chris Corrao: Art & Design

See My Work

Please note, embedded PDFs may not render well on mobile or tablet devices.

Social Media Work